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Mark Berridge

Why Embracing Uncertainty Liberates Possibility - The CEO Institute 19 April 2022



I couldn’t completely dismiss the gravity of my predicament, but I could give myself license to be hopeful. I wondered, ‘What might I be able to achieve?’ I decided that ambiguity provided opportunity. I reframed the uncertainty into thoughts that generated hope and focus. I developed and latched onto the idea that if every spinal cord injury is unique, so every recovery can be unique.

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